Head of Customer Engagement Content

About the Job

Are you passionate about Warhammer and love inspiring others to feel the same? We’re looking for a Head of Customer Engagement Content to lead a talented and creative team in bringing the Warhammer hobby to life across our digital channels. Reporting to the Creative Media Director, this senior role shapes how millions of fans connect with the worlds of Warhammer, with responsibility for around 60 people and direct line management of four team leads.

In this role, you’ll own the strategy and execution of customer engagement content across Warhammer Community, Warhammer TV (excluding animation), Warhammer+, social media, and email. You’ll set the creative direction, ensuring everything we put out is authentic, emotionally engaging, and drives fans to watch, subscribe, buy, or share. From hobby shows and social posts to major announcements and community campaigns, you’ll be the creative force behind the stories we tell.

We’re looking for someone with a deep understanding of Warhammer and its fans, someone who knows how to connect with our global audience and deliver exciting, high-quality content that builds loyalty and excitement. You’ll bring a wealth of experience in leading creative teams, setting content standards, and using data to drive improvement and innovation. An eye for storytelling, a heart for fans, and a head for strategy are all essential.

You’ll thrive here if you’re a natural collaborator, driven to do great work, and excited by the challenge of leading a large, fast-moving, and passionate team. We’re always on, always creating, and we need someone who can help us stay ahead while staying true to what makes Warhammer special.

At Games Workshop, we value honesty, humility, and making long-term decisions. We’re looking for someone who not only shares our love of the hobby but cares about fostering a great culture: someone who leads with integrity, supports their team, and helps us build a positive, inclusive environment where creativity and fans come first. If that sounds like you, we’d love to hear from you.

Working at Games Workshop

At Games Workshop we are looking for people who will do their best to understand the needs of the company and to put those needs first when they are at work. Because of this we believe that what you are like, hence the attitude you show to work and the way you choose to behave is even more important than your skills and experience.

The Warhammer World site is based just outside of Nottingham city centre and benefits from a nearby tram stop and free onsite car parking.

In return for your hard work, you will receive 33 days holiday per year (including public holidays), matching contributory pension scheme up to 7.5%, profit share bonus (subject to GW meeting profit targets) and option to join our Share Save scheme. Oh and let’s not forget, a staff discount of between 25% and 50% on our products!